Stupid entrepreneurship, revisited
Hey, I know! Google organizes the world's information using all kinds of clever algorithms that automate the selection and prioritization of information from giant data stores like the Internet, in ways and at a scale that never would have been possible to do by hand.
That means the standard, market-leading way of organizing the world's information is now to automate it using clever algorithms.
Hmmm... how to compete with such a thing? Well, we can't beat them at their own game; they're way too far ahead. We have to completely change the rules of the game. What do all the search engines like Google have in common? I know! Algorithms! They're all sorting the information automatically using algorithms! What if I made a search engine where people had to painstakingly generate all the search results by hand? Nobody else does that! I'd be in a class by myself! Except for those other idiots who are also doing it! It would be pure genius!
ssh+2FA to all your machines, anywhere, without opening firewall ports.