At last, the circle is complete

My twitter search RSS feed (yes, I have one, so shoot me) for "apenwarr" returned a hit today in which the only usage of the word "apenwarr" was an URL hidden behind a bit.ly link.

Oh yes. That means twitter search is now decoding bit.ly URLs as part of the indexing process, but of course it still serves you the original stupid bit.ly links.

Thank you, oh great technology gods, for inventing new uses for excess CPU that I never could have imagined.

In other news, SEOs can now increase the keyword relevance of their twitter links; just have bit.ly resolve to something like http://whatever.com/stuff?magic-keywords=fuzzy-wuzzy-chickens-multiplied-by-gargantuan-apple-google-flash-ipad-porn-naked